Local Government & Government Website Design Services

Need Help Writing a Brief for Your Council’s Website Design Project?

We can help you develop a brief for your website development project.

In this phase we help you determine the answers to the following questions, to make sure your product gets off on the right foot and achieves the end result your council needs:

✅ Why are you building the website? (Business Goals)

Clearly defining the business goals behind the website is foundational. Are you aiming to enhance community engagement, provide efficient online services, promote local initiatives, or improve transparency? Identifying specific goals helps set the direction for the entire project and ensures alignment with the Council’s broader objectives.

✅ What is this website for? (Purpose)

Understanding the purpose of the website goes beyond business goals. Is it primarily an informational hub, a platform for delivering online services, a community engagement portal, or a combination of these? Defining the overarching purpose guides design decisions and feature prioritization throughout the development process.

✅ Who are the people that will use the website? (Demographic/Target Customers/Audience)

Identifying the target audience is essential for tailoring the user experience. Consider demographics such as age, location, and interests. Understanding your audience’s needs and preferences informs design choices, content creation, and functionality to ensure the website resonates with its users.

✅ Why do your customers/audience need this website? (Customer Needs)

Delve into the specific needs and pain points of your audience. Are they seeking information on local events, municipal services, or community news? Understanding user needs allows for a user-centered design approach, ensuring the website addresses and fulfills the requirements of its primary users.

✅ What can users do on the website? (Functionality)

Define the key functionalities and features that the website should offer. This may include online service request forms, event calendars, community forums, or interactive maps. Clearly outlining these features guides the development process and ensures that the final product meets both user and business requirements.

✅ How many pages do you need designed & built? (Pages)

Determining the number of pages required sets the scope for the project. Consider the main navigation elements, essential landing pages, and any specific content pages. This information is crucial for estimating the project timeline, budget, and resource requirements.

Common Challenges With Local Government Website Design Projects We Can Help You Overcome:

• Website needs to be simple and easy to use; 
• Cater to website users of all age groups and technical capabilities; 
• Comply with strict Council brand guidelines covering logo & colour application; 
• Easy for browsers to find the information they need;
• Integrate with third party applications; 
• Adhere to information policies

Our Government Related Website Work

Case Study: Ignite Startups Program

Council: Banyule Council

Features:

• Rapid implementation to meet strict deadlines
• Mobile responsive
• Designed to interest “startup community”