<\/span><\/h2>\n\n\n\nNow to the moment of truth. <\/p>\n\n\n\n
Here are some impressive SEO tools that we have used at Digital Treasury. <\/p>\n\n\n\n
They each serve different purposes, containing various tools that anybody looking to improve their SEO needs.<\/p>\n\n\n\n
Sitechecker<\/h3>\n\n\n\n If you’re looking to quickly and comprehensively improve the SEO of your website, Sitechecker is a great tool to have in your belt. This website allows you to generate a complete SEO report that contains a detailed audit of your site, ranking details, steps you can take to improve your SEO and even backlink tracking as well.<\/p>\n\n\n\n
Additionally, Sitechecker is optimised for web browsers, with seamless integration for Google Analytics and Google Search Console. You can easily perform fast on-page checks and get all of the information you need. <\/p>\n\n\n\n <\/figure>\n\n\n\nAhrefs<\/h3>\n\n\n\n <\/figure>\n\n\n\nAhrefs is a piece of SEO software that bills itself as an all-in-one toolset that allows you to audit and optimise your website, analyse your competitors, find keywords your customers are searching for, learn from your industry\u2019s top performing content and track your ranking progress. <\/p>\n\n\n\n
Regardless of your role in SEO, whether you\u2019re; an SEO professional, content marketer, blogger, part of an agency, specialising in SaaS or ecommerce, ahrefs is a toolset that has been designed to be easy to use. <\/p>\n\n\n\n
Google Search Console<\/h3>\n\n\n\n <\/figure>\n\n\n\nGoogle Search Console is Google\u2019s own SEO toolset. Search Console tools and reports help you measure your site’s search traffic and performance, fix issues, and make your site rank higher in Google Search results.<\/p>\n\n\n\n
Search analytics help you optimise your content with search analytics, you can submit your individual URLs straight to Google for crawling, you can get alerted on issues that Google identifies with your website and you can inspect detailed crawl, index, and serving information about your pages, directly from the Google index.<\/p>\n\n\n\n
Additionally, you can: <\/p>\n\n\n\n
\nMonitor, test, and track your AMP pages with Search Console tools and reports<\/li>\n\n\n\n Test and improve your site\u2019s mobile usability with customised reports<\/li>\n\n\n\n Monitor and improve your recipes, jobs, or other structured data which appears as rich results on Google Search, using search console reports<\/li>\n<\/ul>\n\n\n\nSEMRush<\/h3>\n\n\n\n <\/figure>\n\n\n\nSemrush is a SaaS platform often used for keyword research and online ranking data, including metrics such as search volume and cost per click. The platform also collects information about online keywords gathered from Google and Bing search engines. <\/p>\n\n\n\n
This platform contains various tools that allow you to:<\/p>\n\n\n\n
\nGrow organic traffic using their complete and easy SEO tools and workflow<\/li>\n\n\n\n Create content that ranks using their topic research and writing assistant<\/li>\n\n\n\n Identify competitors\u2019 marketing strategy and techniques<\/li>\n\n\n\n Discover how to advertise more effectively with their advertising research and keyword gap tool<\/li>\n\n\n\n Build an effective social media strategy with their social media toolkit<\/li>\n\n\n\n Streamline your agency processes for growth<\/li>\n<\/ul>\n\n\n\nKWFinder<\/h3>\n\n\n\n <\/figure>\n\n\n\nKWFinder is a keyword research tool for search marketing. It meets the need for keyword expansion: generating more keywords to position a site on. It provides a proprietary index value for SEO difficulty and insight into the competitive landscape in pay-per-click (PPC) advertising.<\/p>\n\n\n\n
Using the keyword tools provided by KWFinder, it is possible to easily;<\/p>\n\n\n\n
\nFind keywords that you can easily rank for with low SEO difficulty and high search volume<\/li>\n\n\n\n See what keywords your competitors rank for using their domain or URL<\/li>\n\n\n\n Get search volumes with historical data, so that you can create content based on historical search volumes and long-term trends<\/li>\n\n\n\n Find location-specific long tail keywords for your website<\/li>\n<\/ul>\n\n\n\nMoz Pro<\/h3>\n\n\n\n <\/figure>\n\n\n\nMoz Pro is a complete SEO toolset that helps boost your rankings and search engine visibility. It deciphers website errors, competitive research and SEO opportunities, responding with actionable insights that will help your website rank higher on SERPs.<\/p>\n\n\n\n
With Moz Pro, you can see if your campaign is working for your audience. It allows you to track how you rank for certain keywords. You\u2019ll also see how you rank for certain keywords compared to your competition. It crawls your site to look for errors and report the errors as soon as it finds them. This allows you to fix errors quickly and efficiently. Moz Pro also offers features like page optimization and link opportunities. They offer numerous tools to help your SEO plan succeed.<\/p>\n\n\n\n
Ubersuggest<\/h3>\n\n\n\n <\/figure>\n\n\n\nUbersuggest is a free SEO tool that specialises in generating new keyword ideas. It has a wide variety of features, including:<\/p>\n\n\n\n
\nKeyword ideas to see keywords related to the one you originally searched for. <\/li>\n\n\n\n A content section that will show you what kind of blogs or social media posts people are looking at which are related to your keyword. You can see how many shares they\u2019ve had on different platforms, how many backlinks those posts or blogs have, and what sort of traffic they\u2019re getting.<\/li>\n\n\n\n The ability to see how the website is performing in terms of its overall domain score, keywords and backlinks.<\/li>\n\n\n\n A keyword analyser that lets you know which keywords a domain is targeting and the monthly search volumes they achieve. Again, you can use this to your advantage and be very precise about which keywords you are going to target.<\/li>\n\n\n\n A site auditor that will break down any issues your website may be facing when it comes to generating SEO traffic and will prioritise recommendations on what to focus on first, based upon which fixes will give the biggest increase to your traffic.<\/li>\n<\/ul>\n\n\n\nAnswer The Public<\/h3>\n\n\n\n <\/figure>\n\n\n\nAnswer The Public is a keyword tool that visualises search questions and suggests autocomplete searches in an image called a search cloud. Categories consist of the 5 Ws (who, where, what, why and when) plus \u2018how\u2019, \u2018can\u2019, \u2018are\u2019, \u2018which\u2019 and \u2018will\u2019.<\/p>\n\n\n\n
These data visualisations help you grow traffic, narrow down the right keywords for paid traffic, optimise for organic traffic, get featured on Google snippets and increase landing page conversions. With the right keyword research and tools, you can tap into what your potential customers are searching for and direct them to your page through well-crafted ads and content. As a bonus, it can also help inform your content strategy, improve the copy on your landing pages and more.<\/p>\n\n\n\n
SpyFu<\/h3>\n\n\n\n <\/figure>\n\n\n\nSpyFu aims to assist users in improving their SEO (search engine optimization) and advertising strategies by exposing their competitors\u2019 tactics. Unlimited domain, keyword and backlink searches, backlink results, and data exports allow users access to extensive data available on their competitors, and also their own sites.<\/p>\n\n\n\n
By collating the most successful AdWords ads of users’ selected competitors, SpyFu’s AdWords advisor reports provide campaign-specific keyword suggestions. By comparing three domains in three ways, advertisers are able to see which keywords are being used across each site, which keywords are shared between two sites, and which keywords are unique to each individual user.<\/p>\n\n\n\n
A user can also create lists of companies to contact, based on factors like location, ad spending, and paid keywords, and access contact information including phone numbers, e-mail addresses, and details about the technology they use currently.<\/p>\n\n\n\n
Woorank<\/h3>\n\n\n\n <\/figure>\n\n\n\nWoorank is an online website auditing tool that identifies the SEO performance of your website, including strengths that boost its ranking, as well as any problems that you might have not noticed before. You type in the URL of a website and it presents you with a detailed SEO audit for all the important ranking factors. If you try to do that process manually, it will take you a lot of hours. However, if you use WooRank for free, you have these details in a few seconds.<\/p>\n\n\n\n
Also, you can connect your account to Google Search, Google Analytics, and your Facebook page as well to get the best possible results while it analyzes every page of your site separately or tracks your keywords.<\/p>\n\n\n\n
Majestic<\/h3>\n\n\n\n <\/figure>\n\n\n\nMajestic SEO is an SEO software tool that specialises in link analysis. So unlike Ahrefs, SEMrush or Moz Pro, Majestic is not an all-in-one SEO tool and only focuses on whoever links back to your website.<\/p>\n\n\n\n
Majestic allows you to measure and view a wide range of backlink related metrics, including:<\/p>\n\n\n\n
\nTrust Flow<\/li>\n\n\n\n Citation Flow<\/li>\n\n\n\n Topical Trust Flow<\/li>\n\n\n\n External Backlinks<\/li>\n\n\n\n Referring Domains<\/li>\n\n\n\n Referring IP Addresses<\/li>\n\n\n\n Crawled URLs<\/li>\n\n\n\n Indexed URLs<\/li>\n<\/ul>\n\n\n\nFrom there, you can generate reports and visualise data that demonstrates the quality of your links. If your backlinks are from quality sites, then your website\u2019s perceived value in the eyes of the Google algorithm will be raised, thus ranking it higher on the SERP. <\/p>\n\n\n\n
Google Trends<\/h3>\n\n\n\n <\/figure>\n\n\n\nGoogle Trends is a website by Google that analyzes the popularity of top search queries in Google Search across various regions and languages. The website uses graphs to compare the search volume of different queries over time.<\/p>\n\n\n\n
There are two samples of Google Trends data that can be accessed:<\/p>\n\n\n\n